Today, Sangoma launched its NetBorder Express (NBE) Gateway product on the Linux operating system. The Windows version has been available for a long time, and has been successfully integrated and deployed by leading application vendors worldwide. Here are just a few of the application vendors who have adopted NBE on Windows that we have announced in the recent months: 3CX, Brekeke, Dialexia, Genesys, PBXnSIP, VoiceServe, Voxeo, … And there are plenty of others that we can’t name at this time. Our Linux announcement today complements the products’ platform compatibility and will serve many Linux-based SIP applications.
One of the leading customers for this is pbxnsip. While Sangoma and pbxnsip have served joint customers in Windows for a while now, the Linux-based NBE takes the partnership to a whole new level. pbxnsip has been anticipating this NBE product to launch a new set of all-in-one, cost effective PBX appliances that are designed around NBE. Having a great customer launch products based on NBE for Linux is pretty cool way for us get out of the gate!
NBE provides telephony interfaces, from 2 analog ports all the way to 960 digital ports on a single system, to any SIP-based application. The product includes commercial telephony protocol stacks, a management interface for installation, configuration and control. Additionally, NBE offers users a flexible routing rules engine to implement SIP-based load balancing and failover. And the product talks standard SIP, so it can talk to any app that supports that protocol, whether it is a proprietary app or an open source app.
Of course, Sangoma telephony cards can still be used directly with popular open-source projects such as Asterisk, FreeSwitch and others without NetBorder Express; but if one wants the extra scalability (up to 960 ports per system), management and configurability, one can now choose to use NBE on Linux to interface with their Open Source applications, as opposed to the traditional interface for these cards (ZAPTEL and others). We think NBE is a great complement to open source telephony projects as well as commercial products.
Showing posts with label NetBorder. Show all posts
Showing posts with label NetBorder. Show all posts
Monday, August 31, 2009
Monday, May 11, 2009
A virtual job...
Could it be the end of tradeshows as we know it? Tomorrow, May 12, Sangoma will participate in its first ever virtual tradeshow. We have been invited by Intel to have a "booth" in their virtual tradeshow called the Intel Embedded eVent (http://intelembeddedevent.com/). It's a pretty cool concept that mimics real life, and that is starting to become adopted by a lot of tradeshow organizations. You can attend keynote sessions, network with peers and 'walk' the virtual tardeshow floor. At companies' booths, you can see product demonstrations and collateral, and even chat online with booth staff. So I'll be on my very first virtual booth duty all day tomorrow.
At the 'show', Sangoma will present how our product line, together with Intel platforms, make ideal building blocks for software-based PBX systems. I stronly encourage everyone to go in during the day and 'drop by the booth' for an online chat.
The virtual tradeshow approach, I find, presents a lot of interesting aspects:
- A lot more people can attend the events due to 'zero cost' of attendance and perhaps even more importanly, the fact that people don't have to loose a few days of work to attend
- The event stays online for a long time, so you don't have to put in all the work in your marketing organization for only 2-3 days of show
- You can present more stuff since you don't have to physically ship all your demos
- You never get a 'bad location' for your booth.
- Booth 'teardown' consists of logging out
- I can perform my booth duty at home, sitting down, unshaven and in my pyjamas if I want ;)
What will be interesting is to see how the event is attended and if booth 'traffic' is good. I am also eager to see the dynamics. Will people engage with booth staff? I promise to report on our experience.
Of course, nothing beats a face-to-face meeting and a hand-shake. I suspect real-life tradeshows will still live for a long time. But in a tough economic and full flu season, going virtual will be very popular I think.
At the 'show', Sangoma will present how our product line, together with Intel platforms, make ideal building blocks for software-based PBX systems. I stronly encourage everyone to go in during the day and 'drop by the booth' for an online chat.
The virtual tradeshow approach, I find, presents a lot of interesting aspects:
- A lot more people can attend the events due to 'zero cost' of attendance and perhaps even more importanly, the fact that people don't have to loose a few days of work to attend
- The event stays online for a long time, so you don't have to put in all the work in your marketing organization for only 2-3 days of show
- You can present more stuff since you don't have to physically ship all your demos
- You never get a 'bad location' for your booth.
- Booth 'teardown' consists of logging out
- I can perform my booth duty at home, sitting down, unshaven and in my pyjamas if I want ;)
What will be interesting is to see how the event is attended and if booth 'traffic' is good. I am also eager to see the dynamics. Will people engage with booth staff? I promise to report on our experience.
Of course, nothing beats a face-to-face meeting and a hand-shake. I suspect real-life tradeshows will still live for a long time. But in a tough economic and full flu season, going virtual will be very popular I think.
Friday, April 17, 2009
Orlando-bound
For a 5th year in a row, I'm heading to Genesys' G-Force user conference. For those who have lived on another planet the last 15 years, Genesys is a leading Call Center software vendor, a subsidiary of Alcatel-Lucent. This year the conference is in Orlando. Wow, what a difference 5 years make. I remember my first conference. I was the sole representative or a 4-person company at the time, Paraxip. Still, there was enough interest from the company and its customer to have a very productive conference, that generated very interesting business for our little operation.
Fast-forward 5 years and now we are a key Gvalidated component of some of the most important and prestigious Genesys IP Contact Center deployments, all over the world. On top of being one of the exhibitors to show our products, the Genesys booth itself will have a few demos running with our underlying technology (NetBorder Gateway, Call Analyzer and Agent Bridge). Furthermore, we are now sponsoring/exhibiting as Sangoma Technologies (we were previously going to the conference as Paraxip), and I'm now going there as VP Marketing of Sangoma (TSXV:STC).
It's really amazing to see the growth we've been able to create inside Genesys and within their channel and customer base. I firmly believe that very large companies such as Genesys have no choice but to embrace partnerships with smaller tech companies in order to continue bringing innovation to their market. I'm just glad Genesys 'got it' and that we were there at the right time and with the right solution.
While I'm in Orlando, I can't afford not to go visit one of my earliest and favorite customer: Voxeo. I can't wait to see what Jonathan, RJ and the gang are up to these days. I've been impressed with their launch of their new telephony in the cloud offering: tropo.com. In case you have not seen it, go check it out. They are really taking a serious attempt at tackling the long tail (in the marketing distribution sense) of programmers who know nothing about telephony but who surely have great ideas of new services and applications to develop. They have made it so simple, even I could write a telephony app in their cloud...No comment please!
Hopefully, the weather there is better than in Montreal, and I can have dinner on a terrasse one of the nights.
Fast-forward 5 years and now we are a key Gvalidated component of some of the most important and prestigious Genesys IP Contact Center deployments, all over the world. On top of being one of the exhibitors to show our products, the Genesys booth itself will have a few demos running with our underlying technology (NetBorder Gateway, Call Analyzer and Agent Bridge). Furthermore, we are now sponsoring/exhibiting as Sangoma Technologies (we were previously going to the conference as Paraxip), and I'm now going there as VP Marketing of Sangoma (TSXV:STC).
It's really amazing to see the growth we've been able to create inside Genesys and within their channel and customer base. I firmly believe that very large companies such as Genesys have no choice but to embrace partnerships with smaller tech companies in order to continue bringing innovation to their market. I'm just glad Genesys 'got it' and that we were there at the right time and with the right solution.
While I'm in Orlando, I can't afford not to go visit one of my earliest and favorite customer: Voxeo. I can't wait to see what Jonathan, RJ and the gang are up to these days. I've been impressed with their launch of their new telephony in the cloud offering: tropo.com. In case you have not seen it, go check it out. They are really taking a serious attempt at tackling the long tail (in the marketing distribution sense) of programmers who know nothing about telephony but who surely have great ideas of new services and applications to develop. They have made it so simple, even I could write a telephony app in their cloud...No comment please!
Hopefully, the weather there is better than in Montreal, and I can have dinner on a terrasse one of the nights.
Friday, March 20, 2009
Insourcing: Is anybody home?
So the economy is bad. Unemployment reaches record highs. Competition everywhere is fierce. What can businesses do in such a climate?
Well, many of our North American customers are accelerating their insourcing plans. "What's insourcing?" you may ask. It means taking call center agents that were outsourced to some developing country, and bringing these agents back in North America, most often having agents work from their homes. It's a trend that certainly benefits from the recent availability of a great number of workers in North America. Some of these people may be a bit less demanding these days in terms of salaries and benefits. With new technologies like our NetBorder Agent Bridge, it becomes easier than ever to add agents working from their home to a centralized call center. This means call centers can recruit and enable agents working from their home faster than ever.
Insourcing is great from the perspective of giving employment opportunities locally, and in assisting corporations to reduce their costs and improve the quality of their service in an increasingly competitive market. Perhaps a part of an economic recovery plan that was overlooked?
Well, many of our North American customers are accelerating their insourcing plans. "What's insourcing?" you may ask. It means taking call center agents that were outsourced to some developing country, and bringing these agents back in North America, most often having agents work from their homes. It's a trend that certainly benefits from the recent availability of a great number of workers in North America. Some of these people may be a bit less demanding these days in terms of salaries and benefits. With new technologies like our NetBorder Agent Bridge, it becomes easier than ever to add agents working from their home to a centralized call center. This means call centers can recruit and enable agents working from their home faster than ever.
Insourcing is great from the perspective of giving employment opportunities locally, and in assisting corporations to reduce their costs and improve the quality of their service in an increasingly competitive market. Perhaps a part of an economic recovery plan that was overlooked?
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